Our story began in 2008 when owner Marina decided it was time to follow her passion and dream of owning her own fashion store and Chich Boutique was born!
With over 20 years buying experience in one of Melbourne's most popular boutiques, it was time to create her own style and flair and offer her clients high quality and fashionable clothing and accessories at an affordable price in a comfortable and relaxed atmosphonere.
Chich Boutique's flagship store which was located in North Fitzroy Village quickly gained a reputable following of clients which in turn have followed through to the new location in Brunswick East.
Now with a fresh new store and new label mix we hope you continue to enjoy your shopping experience!
Luv Chich x